Real-Time Pricing Optimization with Databricks: An E-Commerce Case Study

How streaming data pipelines, Delta Lake, and MLflow turn customer purchases into data-driven pricing decisions in under 3 hours

You buy a $200 item. 3h later it’s $210. Here’s how Databricks makes dynamic pricing happen in real-time:

𝗦𝘁𝗲𝗽 𝟭: 𝗢𝗿𝗱𝗲𝗿 𝗣𝗹𝗮𝗰𝗲𝗱 (𝟬 𝘀𝗲𝗰𝗼𝗻𝗱𝘀)

Order management system (like Shopify, custom-built, or SAP) captures: product SKU, price, user segment, timestamp. Order written to transactional database.

𝗦𝘁𝗲𝗽 𝟮: 𝗗𝗮𝘁𝗮 𝗥𝗲𝗽𝗹𝗶𝗰𝗮𝘁…